The Associate of Applied Science in Business: Social Media Marketing program prepares students for careers in digital marketing. This program combines foundational business principles with specialized training in social media strategies, content creation , analytics, and digital advertising. Graduates will be equipped to develop and implement effective social media campaigns, engage with diverse audiences, and analyze performance metrics to optimize marketing efforts.
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Financial Aid EligibleÂ
To be eligible for admission into this program, students must meet the general requirements for admission to New River Community and Technical College.
For more information on this program, contact Brandon Mills at bmills@newriver.edu or 304-929-5468.
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Total Programs Hours: 60
This hands-on program ensures students are job ready for roles such as social media managers, digital marketing specialist, and content creators.